Artificial intelligence is becoming increasingly popular as technologies continue to advance. With that, companies are turning to AI tools in the workplace to reduce cost and enhance efficiency. It has been said that “73% of businesses use AI powered chatbots, 61% of companies use AI to optimize emails and 55% deploy AI for personalized services such as product recommendations”.
Because artificial intelligence increases efficiency it in turn raises performance.
What is Artificial Intelligence?
Artificial intelligence is the ability of machines to learn to produce work that would typically require human intelligence, i.e. problem solving.
AI can range from the most simple of tasks such as data entry to more complex tasks such as image and speech recognition.
AI is used in a variety of industries such as healthcare, finance, logistics etc. and is on its way to reaching expert level.
Why should businesses care about Artificial Intelligence?
AI allows companies to be more productive and saves a lot of time.
While AI is not seen as a replacement for human intelligence, it is seen as a supporting tool to improve business processes.
By automating repetitive tasks, such as data analysis, it frees up employees time to focus on more strategic tasks.
AI can also help by providing insights and recommendations based on important data. For example, AI can analyze customer behavior, providing personalized recommendations and insights.
Common uses of Artificial Intelligence
Machine Learning
Machine learning is a form of AI that gives computers the ability to to learn over time without being programmed – essentially algorithms that learn over time.
Machine learning is a beneficial form of AI as it analyzes patterns such as human behavior.
Cyber Security
Cyber security is a form of AI used to protect against cyber threats – a protection of computer systems and networks from attacks.
Once it detects a threat AI is used to backtrack data to find the source of threat and prevent future threats.
Customer Relationship Management (CRM)
With CRM, AI can be applied to programs such as Salesforce to speed up processes such as self updating information, auto correcting and so on.
Data Analysis
With data analysis, AI can help to reveal consumer behavior and provide users with relevant information based on their preferences.
With everything being online these days, AI can help bring a more personalized experience to users.
AI Bots
While AI bots also provide users with more personalized experiences, they also help businesses operate more efficiently and decrease the need to communicate with users directly.
AI bots can be used as personal assistants to manage emails, communicate to users and much more.
AI is the future
As AI develops, it may replace certain jobs, however, it will certainly create the opportunity for new ones and will change the world of business forever.
