Adacado ~ Retargeting Uninterrupted Post Google Elimination of the Third-Party Cookie

Cookieless Retargeting

Announcement

Adacado ~ Retargeting Uninterrupted Post Google Elimination of the Third-Party Cookie

It’s been a long time coming, but Google finally intends to eliminate the use of third-party cookies for all Chrome users by Q3 2024. As such we assume that all third-party cookies will be completely phased out by the end of this year.

Ad retargeting with Adacado will continue to function seamlessly without requiring any additional actions by our users. Simply continue placing the pixel on the advertiser’s website as you have been doing.

We’ve implemented multiple identification solutions to ensure that ad retargeting remains simple and effective. Our retargeting solutions are designed to adapt to changes in the digital landscape, including the evolution of privacy regulations and technologies.

Adacado continues to maintain user privacy and data protection, adhering to industry best practices and compliance with privacy regulations to safeguard user information while still delivering best-in-class personalized advertising experiences and results.

If you have any questions, please ask our Chatbot or email support@adacado.com